Showcase your proven IoT solutions.
For years leading industry users and partners have relied on our work. Every month we reach more than 10,000 user companies and make IoT solutions visible where they are needed.
Relevance over reach: Our network and its users in numbers
Our network grows by bringing together the digital leaders shaping the future of IoT. Companies trust us because we focus on secure solutions.
average monthly users on the platform
decision makers and digital leaders
industry partners that are part of our network
countries our partners come from
We know your challenges in IoT marketing from real practice
Many providers face the same problem. They want to make IoT solutions known and offer them on the market. This is how we do it: we help where it matters.
Lack of visibility among new decision makers
Customers have little time and are flooded with content online. That is why we are glad that many decision makers trust us and find direct contact with our partners. We are independent and reach decision-makers who are interested in solutions.
Explaining complex IoT solutions in a clear way
The technology exists, but the real challenge is making it understandable. Our clear categorization and consistent terminology make complex IoT solutions simple. This makes everything easier and accelerates decision making.
Lack of resources
in marketing
Marketing teams have limited time and often rely on the assistance of technicians, who themselves have limited time. We build on content that is already available. We make it visible on the pages where users are searching for it. This saves both time and money.
Unable to use
references
Many successful projects cannot be shown publicly due to NDAs. We verify all projects for authenticity using clear criteria. We do this even if the client cannot be named publicly. All content on our platform showcases real applications. They are either public references or anonymized.
Visibility in AI
and search engines
The way people search online will change as a result. AI and search engines decide which content becomes visible. Our platform makes your content search engine friendly and strengthens both trust in your website and your visibility. We also show users that real people stand behind the content.
Lack of trust
in solutions and providers
Especially in industrial IoT with high investments and complex technologies, independent verification is crucial. Decision makers often trust external voices more than self promotion. We present your solutions and projects with neutrality, building trust and credibility. Because our community includes customers, the solutions can be validated by real user experience.
How your solution becomes visible
Use case promotion instead of product promotion
Decision makers are not looking for products, they are looking for solutions to concrete applications. We organize our partners’ content into relevant use cases that reflect recurring needs from practice – without creating new content.
We place your offering directly on the relevant topic pages and integrate it into ongoing campaigns. This way it becomes visible exactly where decision makers search for answers – always in the context of real applications.
Podcast participation
Our listeners are the people who implement IoT projects. Almost all of them ask the same question: How does this work in practice?
In the podcast we bring your expertise into this conversation – often together with a user company or a partner. It is always about concrete applications, not abstract visions.
The episode remains online permanently, can be found through search engines and our channels, and is often used by partners on their own websites or in sales – as long-term reference content.
Joint events and promotion
We also bring our partners and the community together offline, for example at leading trade fairs such as Hannover Messe or SPS. With partner booths, meetups, and on-site content production we create additional reach.
IoT trends and user behavior
Our platform continuously provides data on trends, customer needs, and use cases. We prepare these insights in reports so that our partners gain not only reach but also clear market insights.
Network and lead generation
Users can join the community to share best practices and build trust. When there is a specific need, we connect them with the right partner. Those looking for guidance can use our free IoT Use Case service.
The benefit for our partners: we support lead generation. Thanks to the size of the network, direct connections and synergies emerge.
Cooperations for synergy
To drive digitalization in industry, cooperation is essential. We work with working groups, foundations, and associations to make existing knowledge usable, avoid duplication of effort, and promote shared standards. In this way we strengthen European industry by pooling existing approaches and making them accessible to our community.
Promoting solution examples even without public references
Our partners confirm it themselves: decision makers do not want pure product texts, they want to understand how solutions work in practice. That is why solution examples are the core of our format.
We adapt existing content so that it becomes understandable as practical examples – even when no official references can be named. We call these “solution examples” and place them on relevant landing pages where users are actively looking for solutions, while also integrating them into ongoing campaigns.
We look forward to featuring your portfolio in our IoT Use Case format.
We are happy to provide you with details of our packages and look forward to learning more about your solutions and goals.
Our users confirm this added value
Development Engineer, Parker
Head of Industry 4.0, Saint-Gobain
Staff Unit Enterprise Architect, Liebherr
Head of I4.0, Trading Company
Head of Global Digitalization Manufacturing & OT Cyber Security
The right package for your goals
We are excited to showcase your portfolio in the IoT Use Case format. The collaboration is structured as an annual partnership to make results both visible and measurable. Our formats differ in the number and scope of activities.
Format - Basic
For providers who want to establish initial visibility in the IoT Use Case network. Ideal for branding and awareness.
- 1 Partner Profile
- Use Case and Product Listings (All incl.)
Format - S
For smaller IoT units, startups, or providers who have successfully completed their first project.
- 1 - 3 Solution Examples
- 1 Podcast
- 1 Partner Profile
- Use Case and Product Listings (All incl.)
- Promotion (Basic) incl. Content Creation
Format - M
For providers whose core portfolio is already on the market with several IoT products or references.
- 1 - 6 Solution Examples
- 1 Podcast
- 1 Partner Profile
- Use Case and Product Listings (All incl.)
- Promotion (Basic) incl. Content Creation
- Data Insights (Basic)
Format - L
Ideal for established and global providers with a larger portfolio and ongoing campaigns.
- 1- 12 Solution Examples
- 2 Podcast
- 1 Partner Profile
- Use Case and Product Listings (All incl.)
- Promotion (Advanced) incl. Content Creation
- Data Insights (Advanced)
Format - XL
The right choice for enterprises or providers with a broad and complex portfolio as well as multiple references.
- All Incl. Solution examples
- 2 Podcast
- 1 Partner Profile
- Use Case and Product Listings (All incl.)
- Promotion (Special) incl. Content Creation
- Data Insights (Special)
- Partner Co-Marketing
We offer exactly what you need
We are happy to put together a custom package for you from our modules. The prerequisite is an active IoT Use Case Basic format – through the short onboarding we already have all key information about your company and your solutions. Based on that, we can efficiently build additional measures.
01
- incl. Promotion
Solution Example Listing
More Solution Examples? No problem. We list them in our database and promote them on topic pages where decision makers are looking for solutions.
02
- incl. Promotion
Solution Example Creation
We create a new example tailored to your target group and objectives. It is prepared and optimized for SEO, then promoted across our channels.
03
Podcast Participation
We produce a podcast episode about your solution. In addition, we create content and distribute everything through our platform.
04
LinkedIn Specials
Looking for more LinkedIn promotion? We create content for your brand, report on your solution, and promote it within our network.
Partners who already trust us
Our credibility as a platform is built on real practice: users share their experiences and demonstrate the concrete value of IoT Use Case. These testimonials are the best proof of our credibility.
Why we are excited to welcome you to our network
Every solution has its strengths. We make sure it becomes visible where it fits best. Many providers complement each other and collaborate. We focus on joint partner co-marketing.
- Industry and mechanical engineering
IoT units or spin-offs
Many of our partners, from machine builders and automation specialists to manufacturers of smart devices, have founded their own IoT or digital units or established internal departments. These teams develop digital solutions and face the challenge of positioning them in the market. These are exactly the companies we can support best.
- Mechanical and plant engineers
- Manufacturers of automation systems
- Manufacturers of devices or components
- Service and support units
- Native IoT providers
IoT specialists and technology partners
Specialized IoT companies in the fields of software, connectivity, or cloud services bring innovations directly to the market. Their challenge is to present complex solutions clearly and credibly with small marketing teams and limited time. These are exactly the providers we support.
- IoT software providers
- IoT hardware providers
- Connectivity providers
- Cloud and service providers
We connect you with the right decision makers
Our users, community, and followers bring together decision makers and implementers across the entire industrial value chain – from manufacturing companies to operators of critical infrastructure
Target Group
manufacturing companies
- IT/OT Leadership
- Solution Architects
- CDOs & plant managers, etc.
IT architecture & specific use cases
Operators & Utilities
- Digitalization management
- Building operators
- Energy supplier
KRITIS, security of supply & sustainability
Manufacturer of smart devices & systems
- CTO
- IoT Business Development
- New Product Development
Digital services & partner development
Manufacturer of smart devices & systems
- Product development
- Business development
- Field services
Digital services & partnerships
We connect you with the right decision makers
Our users, community, and followers bring together decision makers and implementers across the entire industrial value chain – from manufacturing companies to operators of critical infrastructure
manufacturing companies
Solutions and technologies for IT architecture and specific use cases that increase efficiency, quality, and operational reliability in production.
- IT/OT Leadership
- Solution Architects
- CDOs & plant managers, etc.
Operators & Utilities
Technologies and strategies for critical infrastructure, security of supply, and sustainable infrastructure, with a focus on energy, buildings, and industrial facilities.
- Digitalization management
- Building operators
- Energy supplier
Manufacturer of smart devices & systems
Use cases and technologies for developing digital services, including partnerships and market opportunities for scalable IoT business models.
- CTO
- IoT Business Development
- New Product Development
Mechanical and plant engineering
Solutions and technologies for digital services, as well as partner networks that enable innovation, customer access, and new business models.
- Product development
- Business development
- Field services
We connect you with the right decision makers
Our users, community, and followers bring together decision makers and implementers across the entire industrial value chain – from manufacturing companies to operators of critical infrastructure
manufacturing companies
- Focus
IT architecture & specific use cases
- IT/OT Leadership
- Digitalization-Operation
- Project management, solution
Operators & Utilities
- Focus
Security of supply & sustainability
- Digitalization management
- Building operators
- Energy supplier
Manufacturer of smart devices
- Focus
Digital services & partner development
- CTO
- IoT Business Development
- New Product Development
Mechanical and plant engineering
- Focus
Digital services & partnerships
- Product development
- Business development
- Field services
How to get started with IoT Use Case
The path from the first inquiry to active placement is straightforward.
01
Kick-off (30 min)
Clarify questions, align goals, define next steps.
02
Promotion
Interview (45 min), editorial preparation, final approval.
03
Reporting
Transparent KPIs on reach, interactions, and contacts.
Let’s talk about your solution
Every IoT solution has its own story. We help you make it visible so that it reaches the right decision makers.
Frequently asked questions
How does the interview work – who speaks with whom, and how is it prepared?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
How much effort is required on our side – do we need to approve texts, or is that handled by your editors?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
What materials do you need from us – and when?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
How long does a partnership last?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Can packages be customized?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
